Digital marketers know how guest blogging is a perfect method to open several opportunities in expanding your audience reach and online visibility. An effective guest blogging strategy helps you contribute to authoritative websites related to your niche. Guest...
Digital marketers have always measured their ad campaigns and email marketing performance through CTR (click-through rate). When email marketing became a digital marketing channel, email marketers added CTOR (click-to-open rate) along with CTR in their performance...
Ad copywriting is already a challenging feat. How much more if you have to make every ad creative and compelling? It has to be effective to stand out against your competitors. Let’s check out the effective PPC ad copywriting techniques experts use. Effective PPC Ad...
How important is an SSL Certificate? Does your website need one? Well, let me ask you a question. Are you a defensive driver? Do you fasten your seatbelt while driving? How often do you remind your passenger to put on their seatbelt? The answer to these questions is...
In the past decade, you can feel the influx of businesses taking the digital approach. Business owners have to build and maintain an excellent website to gain more online traffic and generate business revenue. However, not many businesses succeed in the digital...
Is Google Maps marketing a thing? I bet! If you know the importance of Google Maps to local businesses, you would believe! However, not most business owners believe in it, right? Most people think Google Maps is only used for looking directions or parking spaces. They...
